Creative Direction: Over + Okalpha
Over the years Over has asked us to animate, test, and re-animate a ton of stuff. This is a grab of some of it. Yup, some of it.
From app store intros, to concept tests, tip-taps to tutorial videos, we have done plenty of small and slightly bigger things for Over. But, the briefs are always the same. Take these designs and animate them as good as you possibly can. Ok, no problem.
The range is wide. Tutorial videos required in-studio camera and app recording. A vlog of sorts, teaching users how to get the most out of the app. App store videos meant storyboards. This one is fucking tricky….